A UNDP Türkiye platform that turns climate jargon into everyday conversation. The brief wasn't to brand the climate crisis. It was to brand the talking about it. I designed the identity and the wordmark, applied across the modular cardboard stage “talks” were built on.
BOXYGAMY: A STAGE THAT FOLDS AND TRAVELS
A climate platform couldn't build its stage out of waste. Instead of an expensive single-use backdrop, the talks were staged on a modular set built entirely from cardboard boxes, their flaps folded into each other like interlocking joints, no glue, no fixings. Hand-painted with ozone-friendly paint, the boxes assembled into a full stage wall for each session, then came apart and travelled to the next. The system, Boxygamy, from the Turkish "koligami" (box-origami), was developed at MYRA. The production method itself was the climate argument.
A climate platform couldn't build its stage out of waste. Instead of an expensive single-use backdrop, the talks were staged on a modular set built entirely from cardboard boxes, their flaps folded into each other like interlocking joints, no glue, no fixings. Hand-painted with ozone-friendly paint, the boxes assembled into a full stage wall for each session, then came apart and travelled to the next. The system, Boxygamy, from the Turkish "koligami" (box-origami), was developed at MYRA. The production method itself was the climate argument.